The Fair’s history
The first historical evidences of cattle markets in Carrù date back to the Middle Ages.
The oldest document is a decree, issued on April 7, 1473, by Jolanda of France, tutor of Philibert I, Duke of Savoy. She authorized markets twice a week “in opulento loco Carruci” (in the prosperous city of Carrù).
A few decades later, Duke Philibert II, on February 13, 1504, decreed their confirmation “propter fidelitate semper demonstrata sabaudiae duci”.
With a decree dated 1635, Duke Victor Amadeus I granted to the community the right to annually hold a three-days long Fair, taking place after the Feast of St Charles Day on November the 4th.
On December 15, 1910, took place the first edition of the present-day Fat Ox Fair, promoted by the City Administration at the proposal of the Comizio Agrario of Mondovì. It aimed to counter the scarcity of animals on the market and to limit the increase of meat prices. The official goal was to “enhance zootechnical production and to foster the meat consumption among the lower social classes”.
Active and determinant promoters of the initiative were Dr. Benedetto Borsarelli, a veterinarian officer, Prof. Alessandro Gioda, President of the Comizio Agrario of Mondovì and the Mayor of Carrù, Mr. Enrico Calleri.
The initiative was a success from the start. The first edition saw the participation of 2,100 bovine animals, 200 pigs, 500 sheep and thousands of poultry.
The goal was achieved: Carrù established itself as an important centre of excellence for animal quality.
The Fair continued in the following years with increasing participation. It only faced some understandable difficulties during the war period, being suspended in the winter of 1944.
Today, it represents an event of great appeal, inextricably linked to the deeply rooted tradition of this territory, able to maintain intact the charm and atmosphere of that past.